Artivate: A Journal of Entrepreneurship in the Arts
Volume 1, Issue 1
http://artivate.org
pp. i
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ARTIVATE: A JOURNAL OF ENTREPRENEURSHIP IN THE ARTS
Volume 1, Issue 1
Table of Contents
ARTS ENTREPRENEURSHIP: A CONVERSATION. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1
Gary D. Beckman, North Carolina State University
Linda Essig, Arizona State University
WHAT’S IN A NAME?
TYPIFYING ARTIST ENTREPRENEURSHIP IN COMMUNITY BASED TRAINING. . . . . . . . . . . 9
Paul Bonin-Rodriguez, University of Texas at Austin
THE CASE OF THE PITTSBURGH NEW MUSIC ENSEMBLE: AN ILLUSTRATION OF
ENTREPRENEURIAL THEORY IN AN ARTISTIC SETTING . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25

Jeffrey Nytch, University of Colorado - Boulder
SHATTERING THE MYTH OF THE PASSIVE SPECTATOR: ENTREPRENEURIAL EFFORTS
TO DEFINE AND ENHANCE PARTICIPATION IN “NON-PARTICIPATORY” ARTS . . . . . . . . . 35
Clayton Lord, Theatre Bay Area

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