City of Scottsdale:
Automotive Dealerships
Market Analysis
A Market and Feasibility Study
of New Car Dealerships in Scottsdale

April 2009
Economic Vitality Department

SCOTTSDALE

Scottsdale Automotive Dealerships Market Analysis

April 2009

Scottsdale City Council
W.J. “Jim” Lane
Mayor

Lisa Borowsky

Robert Littlefield

Wayne Ecton

Ron McCullagh

Suzanne Klapp

Tony Nelssen

John C. Little
City Manager

A publication of:
The City of Scottsdale
Economic Vitality Department
4021 N 75th Street, Suite 102
Scottsdale, AZ 85251
Phone: (480) 312-7989
Fax: (480) 312-2672
www.scottsdaleaz.gov/economics
bberry@Scottsdaleaz.gov

Last Updated: April 30, 2009
Scottsdale Automotive Dealership Market Analysis—April 2009

2

TABLE OF CONTENTS

I.

Executive Summary

5

II.

Introduction

6

III.

Scottsdale Resident Market

11

IV.

Scottsdale Employment Market

15

V.

Regional Competition

18

VI.

Transportation Factors

27

VII.

Vehicle Sales & Registration

29

VIII.

Appendix

34

Scottsdale Automotive Dealership Market Analysis—April 2009

3

INDEX
Map 1 (North Scottsdale Market Area / Sites)

9

Map 2 (South Scottsdale Market Area / Sites)

10

Table 1 (Population Growth)

12

Table 2 (Median Household Income)

12

Table 3 (Spending Potential Index for Scottsdale)

13

Map 3 (Scottsdale Zip Codes)

14

Table 4 (Scottsdale Employment by Industry & Year)

15

Table 5 (Largest Employers in Scottsdale)

16

Chart 1 (Job, Labor Force, & Population Growth)

17

Chart 2 (Unemployment Rates)

17

Table 6 (Major Car Dealership Clusters: Metro Phoenix)

18

Map 4 (Metro Phoenix Auto Dealership Clusters)

19

Table 7 (Existing Metro Phoenix Car Dealers)

20

Table 8 (Scottsdale Auto Dealership Ownership Patterns

25

Table 9 (Traffic Counts)

27

Map 5 (Metro Area Freeway System)

28

Table 10 (New Vehicle Sales & Market Share by Mfg.)

30

Table 11 (Best Selling Luxury Vehicles in Metro Phoenix)

31

Table 12 (Motor Vehicle Registrations)

33

Table 13 (Scottsdale Sales Tax Receipts: Auto Category)

33

Table 14 (Scottsdale Total Gross Receipts: Auto Category) 33
Appendix A: North Scottsdale Market Area Analysis

35

Appendiz B: South Scottsdale Market Area Analysis

38

Scottsdale Automotive Dealership Market Analysis—April 2009

4

I. EXECUTIVE SUMMARY
◊

The Phoenix metro area is a very
dynamic market; it is growing rapidly,
possesses a highly diversified
economy, and has excellent
prospects for the future.

◊

The City of Scottsdale is one of the
most desirable areas within metro
Phoenix, both for businesses and
residents. With its high quality of life,
high service levels and competitive
costs, it attracts not only affluent
residents and tourists, but also
businesses looking for a higher-end
location.

◊

The resident population base of the
market area for the auto corridor in
North Scottsdale is rapidly growing.
The estimated population within a 10
mile radius is 509,386. The projected
population for 2013 is 556,751—over
a 9 percent increase.

◊

These residents have an estimated
average median household income of
$87,120.

◊

The total number of people employed
within the 10 mile radius of the North
Auto Corridor area is currently
275,403. The Scottsdale Airpark is
currently home to nearly 2,800
businesses that employ over 52,000
people.

◊

The resident population base of the
market area for the Motor Mile in
southern Scottsdale continues to
grow; the estimated population, within
a 10 mile radius, is 1,033,055. The
projected population for 2013 is
1,106,358—over a 7 percent
increase.

◊

These residents have an estimated
average median household income of
$60,504.

◊

Surface transportation improvements
that were recently completed and
currently underway greatly enhance
accessibility to the Scottsdale auto
malls. The primary improvement is
the Pima Freeway, which includes
interchanges north and east of the
north Auto Corridor area. Additional
lanes are currently being added to
this freeway.

◊

The automotive clusters closest in
proximity to the Scottsdale market are
the Northeast Phoenix, North
Phoenix, and East Phoenix. Auto
dealers in Scottsdale have an
excellent opportunity to serve the
rapidly growing and affluent northeast
Valley.

◊

The total number of people employed
within the 10 mile radius of the Motor
Mile is 817,409. The SkySong ASU
Scottsdale Innovation Center is a new
mixed-use employment and research
center located at the heart of Motor
Mile, providing increased traffic and
visibility to the area.

Scottsdale Automotive Dealership Market Analysis—April 2009

5

II. INTRODUCTION
Automobile dealers traditionally have
located near each other, creating strip
commercial development along major
arterial streets. By offering a wide variety
of makes and models in one general
area, these dealers tend to have a
competitive advantage and greater sales
potential; customers know that they will
be able to compare different lines of cars
without having to drive all over town. In
addition, these areas tend to attract a
variety of auto related services that
support the dealer base in that area.
Examples of this within the metro
Phoenix area include the east
Camelback corridor in Phoenix and the
Motor Mile in the southern part of
Scottsdale.
Significant restructuring of the automobile
industry is currently taking place. The
weakness of the national and global
economies,
changes
in
buyer
preferences, and pressures to
development new, more environmentally
friendly vehicles have all taken a toll on
the industry. Manufacturers have also
changed their marketing and location
strategies with a new emphasis on
locations which have direct freeway
access—at least in larger urban areas.
With these changes has come relocation
of dealerships to locations considered
more competitive. Manufacturers have
also begun enacting programs to reduce
the number of dealerships nationally.
This affects relocation decisions for those
remaining new car dealerships.

In response to these economic and
business conditions, Scottsdale and
other cities in the metropolitan area have
recently experienced substantial changes
in the mix and number automobile
dealerships through dealership closures,
consolidations, and relocations.
This report includes six major sections,
beginning with an overview of the
metropolitan area, the City of Scottsdale
and the auto mall market area. The
report then examines the residential
market and then looks at the employment
market in the Scottsdale area.
Additionally, this report lists the existing
regional competition to the auto malls in
the Metro Phoenix area and outlines the
transportation factors that make
Scottsdale an excellent location for an
auto dealership. The final section of the
report looks at the automobile sales
statistics and registration trends in the
state and Metro Phoenix area.

Scottsdale

Scottsdale Automotive Dealership Market Analysis—April 2009

6

Metro Phoenix Overview

Scottsdale Overview

The Phoenix metropolitan area is one of
the most dynamic and growing areas in
the country. Already the hub of the
Southwest, Metro Phoenix is rapidly
becoming one of the nation’s largest
metropolitan areas. Driving this
tremendous growth is a strong and
diverse employment sector, with hightech manufacturing, research, corporate
headquarters, tourism, and business/
personal services forming the economic
base. The following is a brief overview of
some of the major developments
occurring in the Phoenix area today:

Scottsdale is considered to be one of the
most desirable areas within metropolitan
Phoenix, from both a business and a
residential viewpoint. The City of
Scottsdale has one of the strongest local
economies, with low taxes and excellent
services. Still, Scottsdale remains
strongly committed to maintaining a very
high quality of life. Development
standards are the strictest in the state.

◊

From 1995 to 2008 the metropolitan
population grew 68.3 percent with an
actual increase of approximately
1,742,966. The current population in
the metro area is roughly 4.3 million.

◊

The 2008 unemployment rate for
metro Phoenix was 4.9%.

◊

Tourism remains an important factor
in the Metro Phoenix area with over
15.4 million overnight visitors in 2007.
There are about 53,000 hotel rooms
available in Metro Phoenix, and that
figure continues to increase.

◊

In 2007, the Greater Phoenix
Economic Council (GPEC) assisted
25 major companies relocate or
expand their operations in metro
Phoenix, with over 5,496 new
targeted jobs to the area (Source:
GPEC).

◊

Total retail sales in Metro Phoenix
totaled roughly $57.5 billion in 2007
(Source:
Eller
College
of
Management).

Some specific characteristics that make
Scottsdale a unique and desirable
location include:
◊

Scottsdale’s estimated population of
230,293 residents has an overall
median household income among the
highest in the Metro area at $74,504
(Source: SitesUSA).

◊

Retail sales fell nearly 5 percent in
2007/08 and continue to fall in 09/10/
However, over the past ten years.,
retail sales tax collections in
Scottsdale have increased 47 percent
over the past ten years (adjusted for
a rate increase in 2004/05).

◊

As a tourism destination, Scottsdale
hosted 8.4 million visitors in 2007
with an economic impact of $3.7
billion.

◊

Scottsdale issued 1,686 residential
housing permits in FY2007/08. This
figure includes all new projects and
renovations requiring building permits
for both single and multi-family units.

Scottsdale Automotive Dealership Market Analysis—April 2009

7

Market Area Maps
Map 1 (p. 9) delineates the estimated market area for the North Scottsdale Auto Mall. This
area includes a ten-mile radius from the Greenway-Hayden Loop and Frank Lloyd Wright
Boulevard intersection. Map 2 (p. 10) outlines the estimated market area for the South
Scottsdale “Motor Mile”. This area also includes a ten-mile radius extending from McDowell
Road and Scottsdale Road. These areas naturally overlap and share portions of other nearby
market areas, including Phoenix, Tempe, and Mesa. Demographics for each market area are
included in the Appendix (p. 34). The relative locations of both Scottsdale auto market areas
as well as the location of other auto clusters throughout the Metro Phoenix area are shown on
Map 4 (p. 19).

Scottsdale Automotive Dealership Market Analysis—April 2009

8

Map 1
North Scottsdale Market Area

North Scottsdale New Car Dealer Locations Map Legend
Key
1
2
3
4
5
6
7
8
9
10
11
12
13

Name
Pinnacle Nissan/Infiniti
Right Toyota
Airpark Dodge/Chrysler/Jeep
Right Honda
Legends Cadillac
Power Ford
Van Chevrolet
Available
Saturn of Scottsdale
Available
Available
Motorsports of Scottsdale
Scottsdale Lotus

Address
7601 E Frank Lloyd Wright
7701 E Frank Lloyd Wright
7801 E Frank Lloyd Wright
7875 E Frank Lloyd Wright
7901 E Frank Lloyd Wright
8555 E Frank Lloyd Wright
8585 E Frank Lloyd Wright
15656 N Hayden Rd
15350 N Hayden Rd
15333 N Hayden Rd
15055 N Hayden Rd
8053 E Raintree Dr
7652 E Acoma Dr

Blvd
Blvd
Blvd
Blvd
Blvd
Blvd
Blvd

Owner
Larry Van Tuyl
David Wilson
Larry Van Tuyl
David Wilson
John Lund
AutoNation
Larry Van Tuyl
Dan Januska
Javad Maghami
Eric Edenholm

Scottsdale Automotive Dealership Market Analysis—April 2009

9

Map 2
South Scottsdale Market Area

Former Bill Heard
site, 2 miles

Southern Scottsdale New Car Dealer Locations Map Legend
Key
1
2
3

Name
Power Subaru
Power Chrysler/Jeep
Power Isuzu/Hyundai

Address
6420 E McDowell Rd
6460 E McDowell Rd
6480 E McDowell Rd

Owner
AutoNation
AutoNation
AutoNation

4
5
6
7
8
9
10
11
12
13
14
15
16
17

Powell Volvo
Available
Available
Infiniti of Scottsdale
Available
Five Star Ford
Mark Mitsubishi/Kia
Kachina Cadillac/Hummer/Saab
Scottsdale Lexus
Scottsdale Aston Martin
Ferrari/Maserati Scottsdale
Available
Chapman Dodge/Volkswagen
Available

6500 E McDowell Rd
6640 E McDowell Rd
6850 E McDowell Rd
6910 E McDowell Rd
7000 E McDowell Rd
7100 E McDowell Rd
1000 N Scottsdale Rd
1200 N Scottsdale Rd
6905 E McDowell Rd
6825 E McDowell Rd
6825 E McDowell Rd
6725 E McDowell Rd
6601 E McDowell Rd
8705 E McDowell Rd

Stan Powell
Ken Schatzberg
Dr. Kenneth Scholz
Mark Debowy
John Lund
Penske
Penske
Penske
Baxter Chapman
-

Motor Mile dealers
2 miles

Scottsdale Automotive Dealership Market Analysis—April 2009

10

III. SCOTTSDALE RESIDENT MARKET
The most important component of the
overall demand for new car dealerships
within a market area is the resident base
within that area. This section of the study
looks at the residential market in the
northeast Valley, in terms of the number
of residents and socioeconomic
breakdowns.
Overall, the population of the Phoenix
metro area grew by approximately 68
percent during from 1995 through 2008,
growing from 2.6 million in 1995 to 4.9
million in 2008. During the period
between 1995 and 2008, the City of
Scottsdale grew nearly 37 percent.
Because Scottsdale is approaching buildout, population growth has begun to
temper relative to historical growth rates.
However, Scottsdale’s population and the
Metro area’s population is expected to
grow by 9 percent and 15 percent,
respectively, over the next five years.

Scottsdale’s population has
grown nearly 14 percent
over the last 8 years

The median household income level of
Scottsdale residents is among the
highest in the Valley at $74,504,
compared to approximately $57,228 for
the Metro area in 2008. These higher
income households typically have greater
disposable income, and, therefore,
greater disposition toward new car
purchases.
Overall, the population located within
metropolitan area market is rapidly
growing, and the residents of Scottsdale
tend to have high-income levels and
excellent demographic characteristics
that make them more likely to consider a
new car purchase than any other
population base in the Valley.
Table 1 (p. 12) shows Scottsdale’s
population growth from 1995 through
2008 with projections for 2013. Table 2
(p. 12) shows the median household
income of Scottsdale residents since
1995 with a 2013 projection. Table 3 (pg.
13) illustrates the spending potential
index for Scottsdale residents by postal
zip code, and Map 3 (p. 14)shows the
locations of these zip codes within the
City of Scottsdale.

Scottsdale Automotive Dealership Market Analysis—April 2009

11

Table 1
Population Growth
1995 - 2008 / 2013 Projection
Scottsdale Metro Area

N. Scottsdale S. Scottsdale
Market Area* Market Area**
n/a
n/a

1995

168,176

2,551,765

2000

202,705

3,251,876

448,885

981,839

2008

230,293

4,294,731

509,386

1,033,055

20.5%

27.4%

n/a

n/a

13.6%

32.1%

13.5%

5.2%

36.9%

68.3%

n/a

n/a

251,792

4,929,541

556,751

1,106,358

9.3%

14.8%

9.3%

7.1%

% Change
1995-2000
% Change
2000-2008
% Change
1995-2008
2013
Projected
Projected
% Change
2008-2013

Sou r ce : U.S. Census Bureau, SitesUSA
*North Scottsdale Market Area includes portions of NE Phoenix, Fountain Hills, &
Paradise Valley.
**South Scottsdale Market Area includes portions of SE Phoenix, Tempe, & Mesa.

Table 2
Median Household Income
1995 - 2008 / 2013 Projection
Year

Scottsdale

Metro
Area

N. Scottsdale
Market Area*

1995

$48,319

$35,623

n/a

S. Scottsdale
Market
Area**
n/a

2000

$57,969

$44,794

$66,950

$47,663

2008
% Change
1995-2000
% Change
2000-2008
% Change
1995-2008.
2013
Projected
Projected %
Change
2008-2013

$74,504

$57,228

$87,120

$60,504

20.0%

25.7%

n/a

n/a

28.5%

27.8%

30.1%

26.9%

54.2%

60.6%

n/a

n/a

$84,590

$64,044

$97,998

$67,271

13.5%

11.9%

12.5%

11.2%

Sou r ce : U.S. Census Bureau, SitesUSA
*North Scottsdale Market Area includes portions of NE Phoenix, Fountain Hills, & Paradise
Valley.
**South Scottsdale Market Area includes portions of SE Phoenix, Tempe, & Mesa.

Scottsdale Automotive Dealership Market Analysis—April 2009

12

Major
Appliances

Computers
& Hardware

Lawn &
Garden

Home Repair

Retirement
Plans

Investments

Home Loan

Auto Loan

Sou r ce : The Sourcebook of Zip Code Demographics, 2008

Electronics

121
106
323
180
285
63
88
195
229
190
304
104
100

Furniture

115
107
280
162
242
61
88
178
203
168
273
100
100

115
107
276
163
237
61
88
175
203
169
267
100
100

Restaurants

117
97
306
165
269
62
85
187
210
171
306
100
100

99
90
263
151
232
56
77
157
190
157
236
88
100

Sporting
Goods

114
108
308
171
268
61
89
186
217
178
276
101
100

123
106
347
183
300
59
89
196
237
192
312
100
100

Fees &
Tickets

125
99
314
169
275
60
87
191
215
173
329
99
100

111
103
268
165
232
64
87
167
206
173
250
101
100

Toys &
Games

124
95
371
180
324
59
84
207
238
189
352
100
100

122
104
340
176
300
59
88
200
226
183
323
100
100

Travel

122
98
352
191
312
59
86
197
247
201
320
99
100

117
107
265
156
226
61
89
174
193
160
274
99
100

Cable TV

139
106
426
202
358
56
90
222
273
212
387
101
100

97
90
243
141
208
51
74
149
177
146
226
84
100

Apparel &
Service

121
95
340
183
302
62
86
191
237
193
314
100
100

Entertainment

Personal

117
105
290
163
255
62
88
187
204
168
291
101
100

Auto
Repairs

112
101
259
163
229
66
86
173
201
170
265
103
100

The Home

124
105
271
152
236
60
90
185
188
155
311
101
100

Health
Insurance

85250
85251
85253
85254
85255
85256
85257
85258
85259
85260
85262
Arizona
U.S.

Zip Code

Financial Services

Table 3
Spending Potential Index for Scottsdale
2008

123
103
303
173
270
66
90
193
217
178
312
105
100

Pets &
Supplies

Scottsdale Automotive Dealership Market Analysis—April 2009

13

Map 3
Scottsdale Zip
Codes

Scottsdale Automotive Dealership Market Analysis—April 2009

14

IV. SCOTTSDALE EMPLOYMENT MARKET
The employment market in the northeast
Valley is an important component to all
car dealerships in the Scottsdale auto
market. Not only do area employees
represent potential vehicle sales, but they
also provide a base for parts and service
business.
The Scottsdale Airpark is the third largest
employment center in metro Phoenix,
and will continue to be a major force in
the overall economy of the Valley in the
years to come. According to Colliers
International’s “Greater Scottsdale
Airpark 2010 Report,” there are currently
over 2,800 businesses employing 52,000
people within the Scottsdale Airpark.

Table 4 provides a breakdown of total
Scottsdale employment by industry for
2007, and employment projections for
2020.
Table 5 (p. 16) lists the 30 largest
employers in Scottsdale in 2009. The
businesses listed are technology
companies, retailers, resorts, insurance
companies, health care, education, and
other service organizations.

Table 4
Scottsdale Employment by Industry and Year

Agriculture, Mining, & Utilities
Construction
Manufacturing
Wholesale Trade
Retail Trade
Transportation & Warehousing
Information
Finance, Insurance, & Real Estate
Professional & Business Services
Education & Health Services
Leisure & Hospitality
Other Services
Government
TOTAL

2007
2020
Employment Percent Employment Percent
275
0.2%
336
0.2%
10,332
6.6%
12,612
6.5%
12,797
8.1%
15,340
7.9%
5,826
3.7%
6,984
3.6%
18,674
11.9%
21,674
11.1%
1,704
1.1%
2,043
1.1%
3,058
1.9%
3,966
2.0%
21,678
13.8%
28,090
14.4%
34962
22.3%
44,973
23.1%
18,880
12.0%
23,732
12.2%
20,183
12.8%
24,031
12.4%
5,621
3.6%
6,619
3.4%
3,110
2.0%
4,152
2.1%
157,100

100.0%

194,552

100%

Sou r ce : Gruen Gruen & Associates, "Analysis & Forecast of Employment & Building Space Demand &
Strategic Policy Recommendations for Greater Airpark Study Area," March 2009

Scottsdale Automotive Dealership Market Analysis—April 2009

15

Table 5
Largest Employers in Scottsdale - 2009
Rank
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
28
29
30

Company Name
Employees
Scottsdale Healthcare
6,650
Mayo Clinic**
4,900
General Dynamics***
3,600
Scottsdale Unified School District*
3,126
City of Scottsdale
2,971
CVS - CareMark
2,048
Go Daddy Group
1,915
The Vanguard Group
1,899
Troon Golf LLC
1,539
Scottsdale Insurance Company
1,400
Fairmont Resort
1,000
Dial Corporation
700
Desert Mountain Properties
650
United Blood Services
647
Coventry Health Care
631
The Boulders Resort
620
USPS - Scottsdale
595
Hyatt Regency at Gainey Ranch
583
Pulte Homes
545
Nordstrom
500
JDA Software Group
451
Wal-Mart
450
McKesson
450
Scottsdale Medical Imaging
380
Taser
355
Sage Software
350
Costco
313
Scottsdale Conference Resort*
312
Hotel Valley Ho
305
Dillard's
290

Sou r ce : City of Scottsdale, Economic Vitality Department
* = Full-time equivalent (FTE) employees, as of Jan/Feb 2009
** = Includes all Mayo Clinic employees in Metro Phoenix
*** = Includes all employees that report to Scottsdale site

Scottsdale Automotive Dealership Market Analysis—April 2009

16

Chart 1 compares job growth, labor force
growth, and population growth for metro
Phoenix and Scottsdale. Between 1990
and 2005 the total number of jobs in the
Metro area grew by 66 percent. There
are currently over 275,403 jobs in the
north Scottsdale market area, and over
817,409 in the south Scottsdale market
area. Both labor force and population
growth in the market areas are expected
to be slower than the rate of job increase,
so it appears that this area will become
more important in terms of jobs over
time.

Chart 2 provides an overview of
unemployment rates for Scottsdale,
metro Phoenix, and the State of Arizona
since 1999. Between 1999 and 2008,
Scottsdale’s unemployment rate ranged
between 4.1 percent and 1.9 percent.
Scottsdale generally has moved in
parallel to the metro Phoenix and Arizona
state rates, but at a significantly lower
level. The unemployment rate for
Scottsdale has consistently been about
30 percent lower than the rate for the
entire metro Phoenix area, and about 40
percent lower than the rate for the State
of Arizona.

% Change 1990‐2005

Chart 1
Job Force, Labor Force, & Population Growth
100%
80%
60%
40%
20%
0%
Job Growth

Labor Force
Growth

Scottsdale

Population
Growth

Maricopa County

Chart 2
Unemployment Rates

8.0%
6.0%
4.0%
2.0%
0.0%
1999

2000

2001
Arizona

2002

2003 2004
Metro Phoenix

2005 2006 2007
Scottsdale

2008

Scottsdale Automotive Dealership Market Analysis—April 2009

17

V. REGIONAL COMPETITION
Currently, there are 12 major new car
dealership clusters serving the metro
Phoenix area. These dealership clusters
are shown in Table 6.
The metro area lost roughly 15 new car
dealerships in the last year through
closures and consolidations. Table 6
summarizes the current distribution of
dealerships by cluster.

Information about the individual
dealerships is included on Maps 1, 2, and
4 (pp. 9, 10, & 19) and in Tables 7 and 8
(pp. 20-26). The clusters closest in
proximity to the Scottsdale market are
the Northeast Phoenix, North Phoenix,
and East Phoenix clusters. This leaves
auto dealers in Scottsdale with an
excellent opportunity to serve the rapidly
growing and affluent northeast Valley.

Table 6
Major New Car Dealership Clusters: Metro Phoenix Area
2009
Key

Area

Location

# Dealerships

1
2
3
4
5
6

North Scottsdale
Southern Scottsdale
Northeast Phoenix
North Phoenix
East Phoenix
Central Phoenix

10
12
8
14
9
4

7

Tempe

10

18

8

Mesa/ Apache Junction

16

16

9

Chandler/ Gilbert

15

17

10
11

Peoria
Glendale

17
6

20
11

12

West Valley

Frank Lloyd Wright Blvd. & Hayden Rd area
68th St. & McDowell Rd area (Motor Mile)
Scottsdale Rd & Loop 101 area
Bell Rd & I-17 area
12th St. & Camelback Rd area
Camelback Rd & I-17 area
(a) Elliot Rd & I-10 area (Autoplex);
(b) Baseline Rd & Rural/McClintock Rd area
(a) Broadway Rd & Alma School Rd. area;
(b) Main St. & Mesa Dr. area;
(c) Superstition Springs Rd & US Hwy 60 area
(a) Arizona Ave & Baseline Rd area;
(b) Ray Rd & I-10 area;
(c) Gilbert Rd & Loop 202;
(d) Val Vista Rd & Loop 202 areas
Bell Rd & Loop 101 area
51st Ave & Glendale Rd area
(a) I-10 & SW of Loop 101 area
(b) I-10 & Litchfield Rd area

# Makes
Represented
27
23
9
23
13
6

17

19

Scottsdale Automotive Dealership Market Analysis—April 2009

18

Map 4
Metro Phoenix Auto Dealership Clusters

Scottsdale Automotive Dealership Market Analysis—April 2009

19

Table 7
Existing Metro Phoenix New Car Dealers - 2008
North Scottsdale
Dealer
Address
Make
Airpark Chrysler/Jeep/Dodge
Legends Cadillac

7801 E Frank Lloyd Wright Blvd
7901 E Frank Lloyd Wright Blvd

Motorsports of Scottsdale

8053 E Raintree Dr

Pinnacle Nissan/Infiniti
Power Ford
Right Honda
Right Toyota
Saturn of Scottsdale

7601 E Frank Lloyd Wright
8555 E Frank Lloyd Wright
7875 E Frank Lloyd Wright
7701 E Frank Lloyd Wright
15350 N Hayden Rd

Scottsdale Lotus

7652 E Acoma Dr

Van Chevrolet

8585 E Frank Lloyd Wright Blvd

Dealer

Blvd
Blvd
Blvd
Blvd

South Scottsdale
Address

Chapman Dodge/Volkswagen
Ferrari/Maserati Scottsdale
Five Star Ford
Infiniti of Scottsdale
Kachina Cadillac/Hummer/Saab
Mark Mitsubishi/Kia
Power Chrysler/Jeep
Power Isuzu/Hyundai
Power Subaru
Powell Volvo

6601 E McDowell Rd
6825 E McDowell Rd
7100 E McDowell Rd
6910 E McDowell Rd
1200 N Scottsdale Rd
1000 N Scottsdale Rd
6460 E McDowell Rd
6480 E McDowell Rd
6420 E McDowell Rd
6500 E McDowell Rd

Scottsdale Aston Martin

6825 E McDowell Rd

Scottsdale Lexus

6905 E McDowell Rd

Chrysler / Jeep / Dodge
Cadillac / Hummer / Saab
Aston-Martin / Bentley / BMW /
Ferrari / Lamborghini / Mercedes
Benz / Panoz / Porsche / Rolls
Royce / Murcielargo / Spyker
Nissan / Infiniti
Ford
Honda
Toyota
Saturn
Porsche / Audi / Ferrari /
Maserati / Aston Martin / Jaguar /
Bentley / Mercedes Benz / BMW
/ Lotus
Chevrolet

Make
Dodge / Volkswagen
Ferrari / Maserati
Ford
Infiniti
Cadillac / Saab / Hummer
Mitsubishi / Kia
Chrysler / Jeep
Isuzu / Hyundai
Subaru
Volvo
Jaguar / Rolls Royce / Bentley /
Land Rover / Aston Martin
Lexus

Scottsdale Automotive Dealership Market Analysis—April 2009

20

Table 7 (Continued)
Northeast Phoenix
Address

Dealer
Acura North Scottsdale
Audi North Scottsdale
BMW North Scottsdale
Jaguar North Scottsdale
Land Rover North Scottsdale
Porsche North Scottsdale
Schumacher European, Ltd
Volkswagen N. Scottsdale

7007 E Chauncey Ln
18088 N Scottsdale Rd
18018 N Scottsdale Rd
18118 N Scottsdale Rd
18100 N Scottsdale Rd
18000 N Scottsdale Rd
18530 N Scottsdale Rd
7001 E Chauncey Ln

Make
Acura
Audi
BMW
Jaguar
Land Rover / Range Rover
Porsche
Mercedes Benz
Volkswagen

North Phoenix
Address

Dealer
Big Kia
Bell Ford
Bell Honda
Chapman Hyundai
Chapman Mitsubishi
Bell Lexus
Bell Road Toyota
Chapman Mazda
Lund Cadillac/Hummer/Saab
Midway Chevrolet
Midway Nissan
Midway Pontiac/GMC/Buick
Power Chrysler/Jeep/Dodge
Sanderson Lincoln/Mercury/Volvo

Dealer
ABC Nissan
Camelback Toyota
Camelback
Volkswagen/Subaru/Mazda
Chapman BMW
Camelback Ford/Lincoln/Mercury
Coulter Cadillac
Courtesy Chevrolet
Showcase Honda
Showcase Mazda

Make

2121 E Bell Rd
2401 W Bell Rd
701 W Bell Rd
999 W Bell Rd
999 W Bell Rd
1901 E Bell Rd
2020 W Bell Rd
1234 W Bell Rd
1311 E Bell Rd
2323 W Bell Rd
2201 W Bell Rd
2201 W Bell Rd
16406 N 26th Ave
2121 W Bell Rd

Kia
Ford
Honda
Hyundai
Mitsubishi
Lexus
Toyota
Mazda
Cadillac / Hummer / Saab
Chevrolet / Isuzu
Nissan
Pontiac / GMC / Buick
Chrysler / Jeep / Dodge
Lincoln / Mercury / Volvo

1300 E Camelback Rd
1333 E Camelback Rd

Nissan
Toyota

1499 E Camelback Rd

Volkswagen / Subaru / Mazda

1144 E
1330 E
1188 E
1233 E
1500 E
1521 E

BMW
Ford / Lincoln / Mercury
Cadillac
Chevrolet
Honda
Mazda

East Phoenix
Address

Camelback
Camelback
Camelback
Camelback
Camelback
Camelback

Rd
Rd
Rd
Rd
Rd
Rd

Make

Scottsdale Automotive Dealership Market Analysis—April 2009

21

Table 7 (Continued)
Central Phoenix
Address

Dealer
Bill Luke Chrysler/Jeep/Dodge
Camelback Hyundai/Kia
Performance Chrysler/Jeep/Dodge
Phoenix Motor Company

2425 W Camelback Rd
2223 W Camelback Rd
4240 W Glendale Ave
225 W Indian School Rd

Tempe
Address

Dealer
Acura of Tempe
Chapman Chevrolet/Isuzu
Coulter Motor Company
Hyundai of Tempe
Power Nissan
Saturn of Tempe
Tempe Dodge
Tempe Honda
Tempe Lincoln/Mercury
Power Toyota/Scion

7800 S
1717 E
7780 S
8050 S
7755 S
7799 S
7975 S
8030 S
7777 S
7970 S

Dealer
Berge Ford
Brown & Brown Chevrolet
Power Chevrolet
Cardinale Way Mazda
Coury Buick/Pontiac/GMC
Darner Chrysler/Jeep
Earnhardt Nissan
Earnhardt Toyota/Scion
Fiesta Lincoln/Mercury
Infiniti of Superstition Springs
Riverview Toyota/Scion
Riverview Nissan
Robert Horne Ford
Superstition Springs Chrysler/Jeep
Superstition Springs Honda
Superstition Springs Lexus

Make
Chrysler / Jeep / Dodge
Hyundai / Kia
Chrysler / Jeep / Dodge
Mercedes Benz

Make

Autoplex Loop
Baseline Rd
Autoplex Loop
Autoplex Loop
Autoplex Loop
Autoplex Loop
Autoplex Loop
Autoplex Loop
Test Dr
Autoplex Loop

Acura
Chevrolet / Isuzu
Pontiac / GMC / Buick / Cadillac
Hyundai
Nissan
Saturn
Dodge / Chrysler / Jeep
Honda
Lincoln / Mercury
Toyota / Scion

Mesa/ Apache Junction
Address

Make

460 E Auto Center Dr
Ford
145 E Main St
Chevrolet
6330 E Superstition Springs Blvd Chevrolet
6343 E Test Dr
Mazda
6315 E Auto Park Dr
Buick / Pontiac / GMC
837 W Main St
Chrysler / Jeep
6354 E Test Dr
Nissan
6136 E Auto Loop Dr
Toyota / Scion
1720 S Mesa Dr
Lincoln / Mercury
6225 E Test Dr
Infiniti
2020 W Riverview Auto Dr
Toyota / Scion
2025 W Riverview Auto Dr
Nissan
3400 S Tomahawk Rd (AJ)
Ford
6130 Auto Park Dr
Chrysler / Jeep
6229 E Auto Park Dr
Honda
6206 E Test Dr
Lexus

Scottsdale Automotive Dealership Market Analysis—April 2009

22

Table 7 (Continued)
Chandler/ Gilbert
Address

Dealer
Audi of Chandler
Berge Volkwagen
Big Two Toyota/Scion
Chapman BMW
Earnhardt Dodge
Earnhardt Ford/Mazda
Freeway Chevrolet
Henry Brown Buick/Pontiac/GMC
Lexus of Chandler
Mercedes Benz of Chandler
Power Nissan Chandler
San Tan Ford
San Tan Honda Superstore
San Tan Hyundai
Thorobred Chevrolet

7460 W Orchid Ln
385 W Baseline Rd
1250 S Gilbert Rd
7455 W Orchid Ln
1301 N Arizona Ave
7300 W Orchid Ln
1150 N 54th St
1550 E Driver's Way
7430 W Orchid Ln
7450 W Orchid Ln
1350 S Gilbert Rd
1429 E Motorplex
1150 S Gilbert Rd
3252 S Auto Way
2121 N Arizona Ave

Peoria
Address

Dealer
Acura of Peoria
Arrowhead Honda
Arrowhead Lexus
Biddulph Mazda
Infiniti of Peoria
Larry Miller Dodge
Larry Miller Hyundai
Larry Miller Toyota
Liberty Buick
Mercedes Benz of Arrowhead
Moore Chrysler/Jeep
Power Chevrolet Arrowhead
Peoria Kia
Peoria Nissan
Peoria Pontiac/GMC
Saturn of Arrowhead
Sunset Ford

9190 W Bell Rd
8380 W Bell Rd
9238 W Bell Rd
8424 W Bell Rd
9167 W Bell Rd
8665 W Bell Rd
8633 W Bell Rd
8425 W Bell Rd
8737 W Bell Rd
9260 W Bell Rd
8600 W Bell Rd
9055 W Bell Rd
17431 N 91st Ave
9151 W Bell Rd
8660 W Bell Rd
8801 W Bell Rd
9130 W Bell Rd

Glendale
Address

Dealer
Glendale Pontiac/GMC
Mark Mitsubishi
Performance Chrysler/Jeep/Dodge
Sanderson Ford / Lincoln / Mercury
Sands Chevrolet
Coulter Nissan

4150 W Glendale Ave
4434 W Glendale Ave
4240 W Glendale Ave
6400 N 51st Ave
5418 NW Grand Ave
4850 W Glendale Ave

Make
Audi
Volkswagen
Toyota / Scion
BMW
Dodge
Ford / Mazda
Chevrolet
Buick / Pontiac / GMC
Lexus
Mercedes Benz
Nissan
Ford
Honda
Hyundai
Chevrolet

Make
Acura
Honda
Lexus
Mazda
Infiniti
Dodge
Hyundai
Toyota / Scion
Buick
Mercedes Benz
Chrysler / Jeep
Chevrolet
Kia
Nissan
Pontiac / GMC
Saturn
Ford

Make
Pontiac / GMC
Mitsubishi
Chrysler / Jeep / Dodge
Ford / Lincoln / Mercury
Chevrolet
Nissan

Scottsdale Automotive Dealership Market Analysis—April 2009

23

Dealer
Avondale Chrysler/Jeep
Avondale Dodge
Avondale Mitsubishi / Suzuki
Avondale Nissan
Avondale Toyota
Gateway Chevrolet
Dan Grubb Ford
Earnhardt Honda
Larry Miller Mazda
Larry Miller Volkswagen
Michael Crawford Kia
Michael Crawford Subaru
Pioneer Ford
Sands Chevrolet
Saturn of Avondale
Tom Jones Ford
Yates Buick/Pontiac/GMC

Table 7 (Continued)
West Valley
Address
10055 W Papgo Fwy (Avondale)
10101 W Papago Fwy (Avondale)
803 E Van Buren St (Avondale)
10305 W Papago Fwy (Avondale)
10005 W Papago Fwy (Avondale)
9901 W Papago Fwy (Avondale)
7501 W McDowell Rd (Phoenix)
10151 W Papago Fwy (Avondale)
10675 W Papago Fwy (Avondale)
10205 W Papago Fwy (Avondale)
10501 W Papago Fwy (Avondale)
10601 W Papago Fwy (Avondale)
13680 W Test Drive (Goodyear)
16991 W Waddell Rd (Surprise)
10685 W Papago Fwy (Avondale)
23454 W Hwy 85 (Buckeye)
13845 W Test Dr (Goodyear)

Make
Chrysler / Jeep
Dodge
Mitsubishi / Suzuki
Nissan
Toyota / Scion
Chevrolet
Ford
Honda
Mazda
Volkswagen
Kia
Subaru
Ford
Chevrolet
Saturn
Ford
Buick / Pontiac / GMC

Scottsdale Automotive Dealership Market Analysis—April 2009

24

Scottsdale Automotive Dealership Market Analysis—April 2009

25

Chapman
Ferrari/Maserati Scottsdale
Five Star
Scottsdale Hummer
Power
Infiniti of Scottsdale
Power
Scottsdale Aston Martin
Power
Mark Mitsubishi/Kia
Scottsdale Lexus
-

Dodge

Ferrari / Maserati

Ford

GMC

Honda

Hummer

Hyundai

Infiniti

Isuzu

Jaguar

Jeep

Kia

Lamborghini

Land Rover

Lexus

Mazda
-

Power

Chrysler

Mercedes Benz

-

-

Buick

Chevrolet

-

BMW
Kachina

-

Audi

Cadillac

Scottsdale Aston Martin

South Scottsdale
(Scottsdale/McDowell)
-

Aston Martin

Acura

Make

-

-

Penske

-

-

Mark Debowy

AutoNation

Penske

AutoNation

Ken Schatzberg

AutoNation

John Lund

-

-

Kenneth Scholz

Penske

Baxter Chapman

AutoNation

-

John Lund

-

-

-

Penske

-

Ownership

Javad Maghami/ Schumacher
European

-

-

Penske

Javad Maghami

-

Coye Porter

Penske

-

Larry Van Tuyl

-

John Lund

David Wilson

-

AutoNation

Eric Edemholm

-

Coye Porter

Larry Van Tuyl

John Lund

-

Penske

Penske

Javad Maghami

Penske

Ownership

Motorsports of Scottsdale/Schumacher
European*

-

Land Rover N Scottsdale*

Motorsports of Scottsdale

-

Airpark Chrysler / Jeep / Dodge

Jaguar N Scottsdale*

-

Pinnacle

-

Legends

Right

-

Power

Scottsdale Lotus

-

Airpark Chrysler / Jeep / Dodge

Van

Legends

-

BMW N Scottsdale*

Audi N Scottsdale*

Motorsports of Scottsdale

North Scottsdale
(Frank Lloyd Wright Area)
Acura N Scottsdale*

Table 8
Scottsdale Auto Dealership Ownership Patterns
Status of South & North Auto Dealers: 2009

Scottsdale Automotive Dealership Market Analysis—April 2009

26

Mark Mitsubishi/Kia
Kachina
Power
Chapman
Powell

Mitsubishi

Nissan

Pontiac

Porche

Rolls Royce/Bentley

Saab

Saturn

Subaru

Toyota

Volk swagen

Volvo

*Located in Phoenix

South Scottsdale
(Scottsdale/McDowell)

Make

Stan Powell

Baxter Chapman

-

AutoNation

-

John Lund

-

-

-

-

Mark Debowy

Ownership

-

Volkswagen N Scottsdale*

Right

-

Saturn of Scottsdale

Legends

-

Penske

David Wilson

-

Dan Januska

John Lund

Javad Maghami

Penske

Motorsports of Scottsdale/Porsche N
Scottsdale*

Motorsports of Scottsdale

-

Larry Van Tuyl

-

Ownership

-

Pinnacle

-

North Scottsdale
(Frank Lloyd Wright Area)

Table 8 (Continued)
Scottsdale Auto Dealership Ownership Patterns
Status of South & North Auto Dealers: 2009

VI. TRANSPORTATION FACTORS
Traffic Counts
Table 9 shows average daily traffic
counts, and 2020 estimated traffic counts
for the North Scottsdale Auto Corridor
and the South Scottsdale Motor Mile.

Map 5 (p. 28) depicts the metro Phoenix
regional freeway system including
planned construction.

Table 9
Traffic Counts / Projections
North Scottsdale Auto Mall
Segment

2000

2002

2004

2006

2030*

Frank Lloyd Wright Blvd between
Scottsdale Rd & Greenway-Hayden Loop

46,000

53,400

36,800

39,100

39,800

Frank Lloyd Wright Blvd between
Greenway-Hayden Loop & Loop 101

47,100

51,300

47,250

49,900

49,200

Scottsdale Rd between Greenway-Hayden
Loop & Frank Lloyd Wright

47,900

40,200

41,800

42,100

43,000

Greenway/Hayden Loop between
Scottsdale Rd & Frank Lloyd Wright Blvd

n/a

n/a

n/a

n/a

11,450

Pima Freeway between Scottsdale Rd &
Frank Lloyd Wright Blvd

n/a

n/a

n/a

128,000

216,400

South Scottsdale Auto Mall
Segment

2000

2002

2004

2006

2030*

McDowell Rd between 64th St & Miller Rd

40,100

32,600

35,800

35,900

41,050

Scottsdale Rd between Roosevelt & Oak

46,100

43,350

40,900

42,700

48,650

Sou r ce : City of Scottsdale Transportation Department; ADOT
*= projection

Scottsdale Automotive Dealership Market Analysis—April 2009

27

Map 5
Metro Area Freeway System

Scottsdale Automotive Dealership Market Analysis—April 2009

28

VII. VEHICLE SALES & REGISTRATION
The following section examines sales
and registration statistics on national,
state and local levels. After years of
strong growth both nationally and locally,
auto sales have slowed dramatically with
the struggling economy.
Table 10 (p. 30) lists the number of car
sales in the US from 2000-2007 by make.
Table 11 (p. 31) shows the best selling
luxury vehicles in 2007 in Maricopa
County. Table 12 (p. 33) gives an
overview of motor vehicle registrations in
Maricopa County from 1998/99 through
2007/08, showing a 33 percent increase
in passenger vehicles over a 10-year
period. Metro Phoenix accounted for 57
percent of all passenger vehicle
registrations and 56 percent of total
vehicle registrations in Arizona in Fiscal
Year 2008/09 (to date). This year is
expected to have the first across-theboard decrease in auto registrations in
both Metro Phoenix and Arizona.

Table 13 (p. 33) gives sales tax receipts
in the “automotive” category for the City
of Scottsdale. Recent Scottsdale
dealerships closures, coupled with the
dramatic downturn in the auto industry
and overall economy, resulted in
a
decrease of 14.4% from 2006/07 in total
sales tax receipts from autos for the City.
However,. total receipts have still grown
by 23.9 percent over the past 10 years.
Table 14 (p. 33) gives the total gross
receipts in the “automotive” category for
both the northern and southern auto
clusters in the City of Scottsdale.
Scottsdale has seen several dealership
closures in the past year, resulting in the
decreases shown in Table 14. However,
its strategic location within the Valley and
the excellent demographics of its
residents make Scottsdale a prime
location for automotive dealerships.

Scottsdale Automotive Dealership Market Analysis—April 2009

29

Scottsdale Automotive Dealership Market Analysis—April 2009

30

Daimler
Chrysler
2,522,700
14.54%
2,273,200
13.10%
2,205,450
12.71%
2,313,464
14.60%
2,206,000
13.08%
2,304,900
13.60%
2,142,500
13.32%
2,076,100
12.90%
2,577,759
13.38%
4,147,700
23.91%
3,915,500
22.57%
3,576,250
20.61%
3,807,722
24.03%
3,271,100
19.39%
3,106,900
18.34%
2,848,100
17.70%
2,502,000
15.55%
3,882,182
20.15%

Ford

Sou r ce : N.A.D.A. Industry Analysis Division

Average
2000-2007

2007

2006

2005

2004

2003

2002

2001

2000

Year

General
Motors
4,911,700
28.31%
4,852,500
27.97%
4,815,150
27.75%
4,716,050
28.35%
4,657,400
27.61%
4,456,800
26.30%
4,067,600
25.28%
3,824,550
23.77%
5,185,964
26.92%
1,619,200
9.33%
1,741,300
10.04%
1,756,150
10.12%
1,866,300
11.22%
2,060,050
12.21%
2,260,300
13.34%
2,542,500
15.80%
2,620,800
16.29%
2,352,371
12.21%

Toyota
1,158,900
6.68%
1,207,600
6.96%
1,247,850
7.19%
1,349,850
8.11%
1,394,400
8.27%
1,462,500
8.63%
1,509,400
9.38%
1,551,550
9.64%
1,554,579
8.07%

Honda
752,800
4.34%
703,700
4.06%
739,850
4.26%
764,800
4.78%
855,000
5.07%
1,076,900
6.36%
1,019,500
6.34%
1,068,500
6.64%
997,293
5.18%

Nissan
435,900
2.51%
438,900
2.53%
423,850
2.44%
389,100
2.34%
334,050
1.98%
307,250
1.81%
325,300
2.02%
324,050
2.01%
425,486
2.21%

Volkswagen

Table 10
U.S. New Vehicle Sales and Market Share by Manufacturer
Other
Imports
1,800,800
10.38%
1,989,200
11.47%
2,052,950
11.83%
1,953,450
11.74%
2,088,500
12.38%
1,969,450
11.62%
2,047,900
12.73%
2,121,750
13.19%
2,289,143
11.88%

19,264,777

16,089,300

16,502,800

16,945,000

16,866,500

17,160,736

16,817,500

17,121,900

17,349,700

Total

Table 11
Best Selling Luxury Vehicles In Metro Phoenix - 2008 Rank
Rank
2008
2007
1
2

2
1

3
6

4
5

5
3

6
4

7
12

8
7

9
14

10
8

11
10

12
20

13
-

14
17

15
13

16
15

17
18

18
16

19
11

20
-

Model
EXAMPLE MODEL
Infiniti G35
Lexus RX (SUV)
BMW 325
Lexus ES
Lexus IS
Acura TL
Acura MDX (SUV)
Cadillac Escalade (SUV)
Mercedes-Benz C-Class
Cadillac CTS
Cadillac DTS
BMW 335
Lexus LS460/LS600h
Infiniti FX35 (SUV)
Audi A4
BMW X5 (SUV)
Mercedes-Benz E-Class
Lincoln Navigator (SUV)
Infinit M35
Mercedes-Benz GL Class (SUV)

# of
Sales
2007
2006
1,808
1,689
1,636
1,738
1,328
1,073
1,294
1,224
1,162
1,391
908
1,251
888
713
837
998
811
631
783
856
762
785
745
550
580
312
575
595
565
669
516
622
505
588
504
614
503
734
461
273

Local Dealerships
EXAMPLE DEALER
Pinnacle; Midway; Infiniti of Superstition Springs
Infiniti of Peoria
Scottsdale Lexus; Bell Lexus; Arrowhead Lexus;
Superstition Springs Lexus; Lexus of Chandler
Motorsports of Scottsdale; Chapman;
BMW North Scottsdale
Scottsdale Lexus; Bell Lexus; Arrowhead Lexus;
Superstition Springs Lexus; Lexus of Chandler
Scottsdale Lexus; Bell Lexus; Arrowhead Lexus;
Superstition Springs Lexus; Lexus of Chandler
Acura North Scottsdale; Acura of Tempe;
Acura of Peoria
Acura North Scottsdale; Acura of Tempe;
Acura of Peoria
Legends Cadillac; Lund Cadillac; Coulter
Motorsports of Scottsdale; Scottsdale Lotus;
Schumacher European; Phoenix Mercedes-Benz
Legends Cadillac; Lund Cadillac; Coulter
Legends Cadillac; Lund Cadillac; Coulter
Motorsports of Scottsdale; Chapman;
BMW North Scottsdale
Scottsdale Lexus; Bell Lexus; Arrowhead Lexus;
Superstition Springs Lexus; Lexus of Chandler
Pinnacle; Midway; Infiniti of Superstition Springs
Infiniti of Peoria
Scottsdale Lotus; Audi North Scottsdale;
Audi of Chandler
Motorsports of Scottsdale; Chapman;
BMW North Scottsdale
Motorsports of Scottsdale; Scottsdale Lotus;
Schumacher European; Phoenix Mercedes-Benz
Sanderson; Chapman Lincoln; Tempe Lincoln;
Fiesta Lincoln; Sanderson West
Pinnacle; Midway; Infiniti of Superstition Springs
Infiniti of Peoria
Motorsports of Scottsdale; Scottsdale Lotus;
Schumacher European; Phoenix Mercedes-Benz

Scottsdale Automotive Dealership Market Analysis—April 2009

31

Table 11 (Continued)
Best Selling Luxury Vehicles In Metro Phoenix - 2008 Rank
2008
Rank
2008
2007
21
25

22
9

23
19

24
21

25
24

Model
EXAMPLE
Mercedes-Benz M-Class
Lincoln Town Car
Lexus GS
Acura TSX
Mercedes-Benz S-Class

# of
Sales
2007
2006
437
458
436
789
420
554
402
539
390
464

Local Dealerships
EXAMPLE
Motorsports of Scottsdale; Scottsdale Lotus;
Schumacher European; Phoenix Mercedes-Benz
Sanderson; Chapman Lincoln; Tempe Lincoln;
Fiesta Lincoln; Sanderson West
Scottsdale Lexus; Bell Lexus; Arrowhead Lexus;
Superstition Springs Lexus; Lexus of Chandler
Acura North Scottsdale; Acura of Tempe;
Acura of Peoria
Motorsports of Scottsdale; Scottsdale Lotus;
Schumacher European; Phoenix Mercedes-Benz

Sou r ce : Phoenix Business Journal, Book of Lists 2009

Scottsdale Automotive Dealership Market Analysis—April 2009

32

Table 12
Motor Vehicle Registrations
Maricopa County

Arizona

Fiscal Passenger
%
Total
%
Passenger
%
Total
%
Year
Vehicles Change Vehicles Change Vehicles Change Vehicles Change
1999/00
1,942,063
3.9%
2,484,835
4.0%
3,458,989
5.8%
4,407,098
6.0%
2000/01
1,999,033
2.9%
2,648,559
6.6%
3,551,417
2.7%
4,639,405
5.3%
2001/02
1,988,351
-0.5%
2,662,006
-0.5%
3,535,790
-0.4%
5,118,115
10.3%
2002/03
2,048,527
3.0%
2,742,367
3.0%
3,635,963
2.8%
5,311,590
3.8%
2003/04
2,133,309
4.1%
2,870,961
4.7%
3,784,992
4.1%
5,638,799
6.2%
2004/05
2,279,723
6.9%
3,466,453
20.7%
3,951,513
4.4%
5,945,131
5.4%
2005/06
2,405,188
5.5%
3,682,234
6.2%
4,142,287
4.8%
6,318,402
6.3%
2006/07
2,466,241
2.5%
3,793,646
3.0%
4,272,349
3.1%
6,608,726
4.6%
2007/08
2,474,129
0.3%
3,831,138
1.0%
4,311,653
0.9%
6,733,610
1.9%
2008/09*
2,456,458
-0.7%
3,772,677
-1.5%
4,294,865
-0.4%
6,685,479
-0.7%
Sou r ce : Arizona Department of Transportation, Motor Vehicle Division
* = Point-in-time data as of 1/31/2009.

Table 13
Scottsdale Sales Tax Receipts
Automotive Category
Fiscal Year
1999/00
2000/01
2001/02
2002/03
2003/04
2004/05
2005/06
2006/07
2007/08

Sales Tax
Receipts
$18,465,879
$20,290,784
$20,740,566
$20,448,612
$20,819,168
$25,095,778
$27,250,276
$26,710,840
$22,873,892

% Change
22.0%
9.9%
2.2%
-1.4%
1.8%
20.5%
8.6%
-2.0%
-14.4%

Sou r ce : City of Scottsdale, Financial Services Dept.

Table 14
Scottsdale Total Gross Receipts
Automotive Category*
Fiscal
Year
1999/00
2000/01
2001/02
2002/03
2003/04
2004/05
2005/06
2006/07
2007/08

North

South

$1,170,065,386
$1,206,046,850
$1,213,310,902
$1,382,301,167
$1,485,164,365
$1,675,170,146
$1,626,039,574
$1,712,509,790
$1,541,262,650

$1,238,476,673
$1,381,410,337
$1,372,234,459
$1,270,567,561
$1,314,403,861
$1,562,275,454
$1,366,757,465
$1,543,776,066
$1,368,271,476

Sou r ce : City of Scottsdale, Financial Services Dept.
*Includes sales of cars, motorcycles, boats, RV's, parts,
repair service, automotive leases, car washes, and
gasoline stations

Scottsdale Automotive Dealership Market Analysis—April 2009

33

VIII. APPENDIX
This section contains demographic analysis of the North Scottsdale and South
Scottsdale market areas. The North Scottsdale Auto Market Area (p. 35) comprises a
10-mile radius around the intersection of Frank Lloyd Wright Boulevard and Greenway
-Hayden Loop. The South Scottsdale Auto Market Area (p. 38) consists of a 10-mile
radius surrounding the McDowell Road / Scottsdale Road intersection. The data is
derived from a SitesUSA data report based on the 2000 U.S. Census.

Scottsdale Automotive Dealership Market Analysis—April 2009

34

APPENDIX A:

POPULATION

2008 Est. Households
2013 Proj. Households
2000 Census Households
1990 Census Households
Historical Annual Growth 1990 to 2008
Projected Annual Growth 2008 to 2013
2008 Est. Population 0 to 9 Years
2008 Est. Population 10 to 19 Years
2008 Est. Population 20 to 29 Years
2008 Est. Population 30 to 44 Years
2008 Est. Population 45 to 59 Years
2008 Est. Population 60 to 74 Years
2008 Est. Population 75 Years Plus
2008 Est. Median Age

13.1%
12.5%
11.3%
23.3%
22.6%
11.5%
5.7%
38.1

2008 Est. Male Population
2008 Est. Female Population

49.3%
50.7%

2008 Est. Never Married
2008 Est. Now Married
2008 Est. Separated or Divorced
2008 Est. Widowed

22.6%
57.5%
14.7%
5.2%

INCOME

MARITAL STATUS
& SEX

2008 Estimated Population
2013 Projected Population
2000 Census Population
1990 Census Population
Historical Annual Growth 1990 to 2008
Projected Annual Growth 2008 to 2013

HOUSEHOLDS

10 mile
radius

AGE

North Scottsdale Market Area

2008 Est. HH Income $200,000 or More
2008 Est. HH Income $150,000 to 199,999
2008 Est. HH Income $100,000 to 149,999
2008 Est. HH Income $75,000 to 99,999
2008 Est. HH Income $50,000 to 74,999
2008 Est. HH Income $35,000 to 49,999
2008 Est. HH Income $25,000 to 34,999
2008 Est. HH Income $15,000 to 24,999
2008 Est. HH Income $0 to 14,999
2008 Est. Average Household Income
2008 Est. Median HH Income
2008 Est. Per Capita Income
2008 Est. Number of Businesses
2008 Est. Total Number of Employees

509,386
556,751
448,885
299,019
3.9%
1.9%
199,206
211,951
184,671
120,965
3.6%
1.3%

11.8%
7.8%
17.1%
13.2%
17.9%
12.6%
7.6%
6.4%
5.6%
$ 108,260
$ 87,120
$ 42,701
22,817
275,403

Scottsdale Automotive Dealership Market Analysis—April 2009

35

2008 Est. White Population
2008 Est. Black Population
2008 Est. Asian & Pacific Islander
2008 Est. American Indian & Alaska Native
2008 Est. Other Races Population

89.8%
1.9%
3.2%
1.0%
4.1%

2008 Est. Hispanic Population
2008 Est. Hispanic Population Percent
2013 Proj. Hispanic Population Percent
2000 Hispanic Population Percent

86,258
16.9%
20.4%
8.5%

HOME VALUES

HOMES BUILT BY
YEAR

HOUSING

EDUCATION
(Adults 25 or Older)

RACE

10 mile
radius

HISPANIC

Northern Scottsdale Auto Market Area
(cont.)

2008 Est. Adult Population (25 Years or Older)
2008 Est. Elementary (0 to 8)
2008 Est. Some High School (9 to 11)
2008 Est. High School Graduate (12)
2008 Est. Some College (13 to 16)
2008 Est. Associate Degree Only
2008 Est. Bachelor Degree Only
2008 Est. Graduate Degree

353,739
2.8%
4.6%
20.0%
21.5%
7.7%
27.7%
15.8%

2008 Est. Total Housing Units
2008 Est. Owner Occupied Percent
2008 Est. Renter Occupied Percent
2008 Est. Vacant Housing Percent

224,553
62.6%
26.1%
11.3%

2000 Homes Built 1999 to 2000
2000 Homes Built 1995 to 1998
2000 Homes Built 1990 to 1994
2000 Homes Built 1980 to 1989
2000 Homes Built 1970 to 1979
2000 Homes Built 1960 to 1969
2000 Homes Built 1950 to 1959
2000 Homes Built Before 1949
2000 Home Value $1,000,000 or More
2000 Home Value $500,000 to $999,999
2000 Home Value $400,000 to $499,999
2000 Home Value $300,000 to $399,999
2000 Home Value $200,000 to $299,999
2000 Home Value $150,000 to $199,999
2000 Home Value $100,000 to $149,999
2000 Home Value $50,000 to $99,999
2000 Home Value $25,000 to $49,999
2000 Home Value $0 to $24,999
2000 Median Home Value
2000 Median Rent

5.1%
18.1%
12.9%
29.8%
22.7%
7.8%
2.8%
0.7%
2.3%
7.4%
5.4%
10.5%
22.5%
21.0%
21.4%
9.0%
0.4%
0.1%
$ 241,984
$ 773

Scottsdale Automotive Dealership Market Analysis—April 2009

36

LABOR FORCE

2008 Est. Labor: Population Age 16+
2008 Est. Civilian Employed
2008 Est. Civilian Unemployed
2008 Est. in Armed Forces
2008 Est. not in Labor Force
2008 Labor Force: Males
2008 Labor Force: Females

OCCUPATION

2000 Occupation: Population Age 16+
2000 Mgmt, Business, & Financial Operations
2000 Professional and Related
2000 Service
2000 Sales and Office
2000 Farming, Fishing, and Forestry
2000 Construction, Extraction, & Maintenance
2000 Production, Transport, & Material Moving
2000 Percent White Collar Workers
2000 Percent Blue Collar Workers

TRANSPORTATION
TO WORK

2000 Drive to Work Alone
2000 Drive to Work in Carpool
2000 Travel to Work by Public Transportation
2000 Drive to Work on Motorcycle
2000 Walk or Bicycle to Work
2000 Other Means
2000 Work at Home

80.2%
9.6%
1.1%
0.3%
1.8%
0.8%
6.2%

TRAVEL TIME

10 mile
radius

2000 Travel to Work in 14 Minutes or Less
2000 Travel to Work in 15 to 29 Minutes
2000 Travel to Work in 30 to 59 Minutes
2000 Travel to Work in 60 Minutes or More
2000 Average Travel Time to Work

22.5%
38.0%
35.3%
4.3%
23.9

CONSUMER EXPENDITURE

Northern Scottsdale Auto Market Area
(cont.)

402,546
67.6%
2.0%
0.0%
30.4%
48.8%
51.2%
236,175
22.0%
23.0%
11.6%
31.4%
0.1%
6.2%
5.6%
76.4%
23.6%

2008 Est. Total Household Expenditure (in Millions)
2008 Est. Apparel
2008 Est. Contributions & Gifts
2008 Est. Education & Reading
2008 Est. Entertainment
2008 Est. Food, Beverages & Tobacco
2008 Est. Furnishings And Equipment
2008 Est. Health Care & Insurance
2008 Est. Household Operations & Shelter & Utilities
2008 Est. Miscellaneous Expenses
2008 Est. Personal Care
2008 Est. Transportation

$ 14,730.6
$ 715.7
$ 1,079.3
$ 460.4
$ 834.6
$ 2,251.8
$ 672.1
$ 1,005.3
$ 4,422.2
$ 235.6
$ 210.3
$ 2,843.3

Scottsdale Automotive Dealership Market Analysis—April 2009

37

APPENDIX B:

POPULATION

2008 Est. Households
2013 Proj. Households
2000 Census Households
1990 Census Households
Historical Annual Growth 1990 to 2008
Projected Annual Growth 2008 to 2013
2008 Est. Population 0 to 9 Years
2008 Est. Population 10 to 19 Years
2008 Est. Population 20 to 29 Years
2008 Est. Population 30 to 44 Years
2008 Est. Population 45 to 59 Years
2008 Est. Population 60 to 74 Years
2008 Est. Population 75 Years Plus
2008 Est. Median Age

14.4%
13.9%
16.6%
21.8%
18.3%
9.4%
5.4%
33.3

2008 Est. Male Population
2008 Est. Female Population

51.0%
49.0%

2008 Est. Never Married
2008 Est. Now Married
2008 Est. Separated or Divorced
2008 Est. Widowed

33.2%
44.0%
17.6%
5.3%

INCOME

MARITAL STATUS
& SEX

2008 Estimated Population
2013 Projected Population
2000 Census Population
1990 Census Population
Historical Annual Growth 1990 to 2008
Projected Annual Growth 2008 to 2013

HOUSEHOLDS

10 mile
radius

AGE

Southern Scottsdale Auto Market Area

2008 Est. HH Income $200,000 or More
2008 Est. HH Income $150,000 to 199,999
2008 Est. HH Income $100,000 to 149,999
2008 Est. HH Income $75,000 to 99,999
2008 Est. HH Income $50,000 to 74,999
2008 Est. HH Income $35,000 to 49,999
2008 Est. HH Income $25,000 to 34,999
2008 Est. HH Income $15,000 to 24,999
2008 Est. HH Income $0 to 14,999
2008 Est. Average Household Income
2008 Est. Median HH Income
2008 Est. Per Capita Income
2008 Est. Number of Businesses
2008 Est. Total Number of Employees

1,033,055
1,106,358
981,839
839,859
1.3%
1.4%
376,694
392,455
378,921
329,837
0.8%
0.8%

5.4%
4.0%
11.5%
11.6%
19.3%
16.2%
11.0%
10.3%
10.7%
$ 74,562
$ 60,504
$ 28,030
55,124
817,409

Scottsdale Automotive Dealership Market Analysis—April 2009

38

2008 Est. White Population
2008 Est. Black Population
2008 Est. Asian & Pacific Islander
2008 Est. American Indian & Alaska Native
2008 Est. Other Races Population
2008 Est. Hispanic Population
2008 Est. Hispanic Population Percent
2013 Proj. Hispanic Population Percent
2000 Hispanic Population Percent

353,791
34.2%
37.2%
27.1%

2008 Est. Adult Population (25 Years or Older)
2008 Est. Elementary (0 to 8)
2008 Est. Some High School (9 to 11)
2008 Est. High School Graduate (12)
2008 Est. Some College (13 to 16)
2008 Est. Associate Degree Only
2008 Est. Bachelor Degree Only
2008 Est. Graduate Degree

653,647
8.2%
8.1%
23.2%
20.9%
7.3%
20.0%
12.3%

2008 Est. Total Housing Units
2008 Est. Owner Occupied Percent
2008 Est. Renter Occupied Percent
2008 Est. Vacant Housing Percent

422,428
48.3%
40.8%
10.8%

HOME VALUES

HOMES BUILT BY
YEAR

HOUSING

EDUCATION
(Adults 25 or Older)

RACE

10 mile
radius

HISPANIC

Southern Scottsdale Auto Market Area
(cont.)

77.7%
5.3%
3.5%
2.4%
11.0%

2000 Homes Built 1999 to 2000
2000 Homes Built 1995 to 1998
2000 Homes Built 1990 to 1994
2000 Homes Built 1980 to 1989
2000 Homes Built 1970 to 1979
2000 Homes Built 1960 to 1969
2000 Homes Built 1950 to 1959
2000 Homes Built Before 1949
2000 Home Value $1,000,000 or More
2000 Home Value $500,000 to $999,999
2000 Home Value $400,000 to $499,999
2000 Home Value $300,000 to $399,999
2000 Home Value $200,000 to $299,999
2000 Home Value $150,000 to $199,999
2000 Home Value $100,000 to $149,999
2000 Home Value $50,000 to $99,999
2000 Home Value $25,000 to $49,999
2000 Home Value $0 to $24,999
2000 Median Home Value
2000 Median Rent

2.3%
5.7%
6.4%
25.6%
27.4%
14.9%
11.5%
6.3%
1.2%
3.7%
2.5%
4.6%
11.5%
15.7%
33.3%
25.0%
2.1%
0.5%
$ 171,427
$ 592

Scottsdale Automotive Dealership Market Analysis—April 2009

39

LABOR FORCE

2008 Est. Labor: Population Age 16+
2008 Est. Civilian Employed
2008 Est. Civilian Unemployed
2008 Est. in Armed Forces
2008 Est. not in Labor Force
2008 Labor Force: Males
2008 Labor Force: Females

OCCUPATION

2000 Occupation: Population Age 16+
2000 Mgmt, Business, & Financial Operations
2000 Professional and Related
2000 Service
2000 Sales and Office
2000 Farming, Fishing, and Forestry
2000 Construction, Extraction, & Maintenance
2000 Production, Transport, & Material Moving
2000 Percent White Collar Workers
2000 Percent Blue Collar Workers

TRANSPORTATION
TO WORK

2000 Drive to Work Alone
2000 Drive to Work in Carpool
2000 Travel to Work by Public Transportation
2000 Drive to Work on Motorcycle
2000 Walk or Bicycle to Work
2000 Other Means
2000 Work at Home

73.1%
14.6%
2.9%
0.4%
4.5%
0.9%
3.5%

TRAVEL TIME

10 mile
radius

2000 Travel to Work in 14 Minutes or Less
2000 Travel to Work in 15 to 29 Minutes
2000 Travel to Work in 30 to 59 Minutes
2000 Travel to Work in 60 Minutes or More
2000 Average Travel Time to Work

28.3%
42.6%
24.9%
4.3%
21.5

CONSUMER EXPENDITURE

Southern Scottsdale Auto Market Area
(cont.)

801,225
64.6%
3.1%
0.0%
32.2%
50.9%
49.1%
484,979
14.6%
20.7%
15.5%
29.1%
0.2%
9.6%
10.4%
64.4%
35.6%

2008 Est. Total Household Expenditure (in Millions)
2008 Est. Apparel
2008 Est. Contributions & Gifts
2008 Est. Education & Reading
2008 Est. Entertainment
2008 Est. Food, Beverages & Tobacco
2008 Est. Furnishings And Equipment
2008 Est. Health Care & Insurance
2008 Est. Household Operations & Shelter & Utilities
2008 Est. Miscellaneous Expenses
2008 Est. Personal Care
2008 Est. Transportation

$ 21,305.6
$ 1,031.9
$ 1,413.0
$ 611.9
$ 1,192.1
$ 3,377.8
$ 936.5
$ 1,499.2
$ 6,382.0
$ 352.3
$ 307.9
$ 4,201.0

Scottsdale Automotive Dealership Market Analysis—April 2009

40